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2024年10月24日20时35分，关机打板。
人群中那个穿着白色冲锋衣不断道辛苦的人，就是负责此次宣传片拍摄的导演，陈佳欣。
初见陈佳欣导演时，一身户外穿搭，背着一个双肩包，外加一双登山鞋，一身“探险气质”。或许正是因为这份契合，辗转于片场与雪场的他，受邀为2026冬奥会举办场地拍摄名为《下一站冬奥：意大利奇幻山脉》的宣传片。
今年，是他从业的第 12 年。
聊到荣誉加身的他现在该如何介绍自己时，他仍坚定的称：一个怀揣着电影梦的短片导演。
什么是导演？
他会让你在影片中看到重庆森林的声色光亮，让你感受到北欧的雪色冰河，让你看到成片时，会有一瞬间想要肆意出发的感动，也会感受到不同寻常的身体发麻与心脏震动。
与世界著名导演昆汀的录像厅营业员出身相似，出生在重庆的陈佳欣在成为导演之前是一名汽车销售员。“这确实是需要勇气的。”是初心，是热爱，更是坚持，他一脚跨入了光影的世界。
陈导（右二）与团队在赫德片场“当时微电影就比较流行，我用小一点的设备拍摄制作了自己的第一个微电影作品，记录一位法国女孩在重庆的所见所闻。”陈佳欣回忆道。这部法语纪录片意外地火了。不仅点燃了他的导演梦，也为他打开了与重庆旅游局合作的大门。从此，他的导演生涯正式起步。
如今，陈佳欣不仅是OurFilm的创始人，更是中国西南地区14位通过美国“南加州大学电影学院”特训选拔的导演之一。作品也从旅游宣传片扩展到了商业广告，从地产、汽车到快消品，他的镜头下，世界变得丰富多彩。
“能够听取专业人士的建议，不是所有的甲方都能够坚持下来的。更不是所有甲方都愿意为效果买单，北京赫德做到了。”谈到在北京赫德的拍摄经历时，陈佳欣感慨道，“在中国很少有这样一个相对自由的，可以尊重创作者观点，允许相对多元化角度诞生的学校，我想这可能与北京赫德的教育理念有关。”
在北京赫德，陈佳欣感受到了前所未有的创作自由和支持，这种理念的契合，使得双方的合作更加顺畅，也让他在创作中能够更加自由地发挥，捕捉到那些转瞬即逝的灵感和视角，将它们转化为银幕上动人的故事。
在这里，他不仅是一名导演，更是一个探索者，用镜头捕捉着每一个独特的视角和故事。
对于陈佳欣来说，接到项目最不喜欢的是拍项目本身的样子。“不仅仅是拍摄学生上课的场景，而是要展现学生来到这里，可以存在什么，可以成为什么。”这种创造性的画面和电影感的氛围，让他的拍摄跳出了书本，回归到了校园生活本身。
“在这里我好像回到了南加大，这不是简单的造景可以达成的，是一种氛围感。”陈佳欣和他的团队要想要捕捉的风景可太多了。“很多镜头我们都用大景别去拍摄，希望保留更多的风景，不想浪费。”
29个小时，62位参演人员，转场19次，光电及场地布置，剧组用餐及道具搬卸。面对“抠细节”、“求完美”的导演，大概只有配合如此“丝滑”的团队，才能满足拍摄的每一个需求。而“专业”也成为他对北京赫德全体教职员工最深的印象。
而学生们的悟性之高，也让拍摄变得更加轻松。“他们很快就能进入状态，即使是调度走位，也能迅速磨合，仿佛他们就是真正的演员。于是，我开始按照巨星的标准进行要求。”他笑着说，拍摄团队反复调整角度和亮度，同学们也不厌其烦地配合。
“老师，咱们再等一会儿，我们学校飞机多！”从Lydia Shao到Carrie Ye，在面对是转场还是要更好地画面时，她们都愿意做更有创意的挑战。“幸好我们是航线下的学校！”同学们笑称。
灯光师用光影将实验室和气膜馆变成科幻场景那一刻，同学们挤在门口探着头，都想看看导演是怎么施加“魔法”的。“是阿莱（ARRI）！我们学校也太酷了吧！”同学们感慨的声音传到陈佳欣耳朵里，他笑着看向孩子们，或许几年后的新生代“导演”就会从这群学生里出现。
*ARRI，全球最大的电影摄影器材的专业制造厂商，于1917年建立。2023年奥斯卡最佳摄影提名，五分之四是使用ARRI摄影机拍摄的，而在最佳影片提名中，这个数据是十分之六。
怎样才能成为一个导演？
导演需要知道写作的逻辑，要明白镜头的角度，要清楚节奏与组接，要对成片负责，要找到自己的风格，要什么都会，要拍一部代表自己也代表时代的好东西出来，才能让世界看到你。
或许这就是导演，他能够做到的，是用镜头来讲故事，是让你看到光影后的底色，让你透过屏幕就听到飞机的轰鸣。更是为了保证光影，让整个组在北京深秋的清晨候场，是为了一个画面，折腾全组“换上八百个角度”。
“折腾，就是不妥协！做导演不折腾是不行的。”陈佳欣用自己的热爱和执着，激励着每一个有导演梦的学生。他相信，只有不断追求，不断折腾，才能创作出真正有价值的作品。
第一，永远要学最好的！
第二，永远不在画面上做妥协！
第三，有条件的话，多跟大剧组，去看看他们怎么做。去好莱坞实习，学习审美、镜头语言、逻辑、实操。
这是陈佳欣给每一个有导演梦的同学最诚挚的建议。
“每个人都可以做一分钟导演。”追求完美，是追逐导演梦的基本素养。“创作上的坚持，永远抱着观众的态度，最终还是要落实到观众。”他补充道。
看到这些怀揣着梦想的学生，陈佳欣称自己只是那个用镜头捕捉真实的人，而讲述故事的人是这些学生，培育梦想的是这个令他感慨的校园氛围。
当年南加大让他走向了导演这份职业，未来也会有更多的学生从北京赫德走向自己的梦想。
同学们，请记得，今天的这场戏，你杀青了，但在人生这场剧目里，你不仅是闪光的主角，也是你自己的导演，祝你种自己得自己。
2024年11月9日，这部记录北京赫德学校日夜流转的宣传片，将在中学首场开放日现场，全球首发。
那天，一定会是一个好天气，适合相见，更适合相知。
亲爱的朋友们，如果这些发生在北京赫德的画面与遐想，让你感受到希望与向往，我们的折腾就是值得的，让意义发生。
当然，如果你喜欢，转发就好。
It's a wrap,everyone has worked hard.
On October 24, 2024, at 20:35, the production came to an end.
Among the crowd, the person in a white jacket repeatedly acknowledging the hard work is the director of this promotional film, Jiaxin Chen.
Upon first meeting Director Jiaxin Chen , he was dressed for the outdoors, with a backpack and hiking boots, embodying an "adventurer's aura." It's probably this very quality that led to his invitation to direct the promotional video "Next Stop Winter Olympics: Italian Fantasy Mountains" for the 2026 Winter Olympics venue, as he frequently moves between film sets and snowy landscapes.
This year is his 12th year in the profession.
When discussing how he should introduce himself now, with accolades to his name, he still firmly identifies as: a short film director with a cinematic dream.
CHARACTERS
Jiaxin Chen，Director
What is a director?
A director is someone who can make you see the sights and sounds of Chungking Express in a film, feel the snowy landscapes of the Nordic regions, and when you watch the finished piece, you might feel a sudden urge to set off on a journey, and also experience an unusual tingling in your body and a heart-pounding sensation.
Similar to the famous director Quentin Tarantino, who started as a video store clerk, Jiaxin Chen from Chongqing was a car salesman before becoming a director. "This indeed requires courage." It is the initial intention, the passion, and even more, the persistence that led him to step into the world of light and shadow.
"Micro-films were all the rage back then. I used compact equipment to create my first micro-film, capturing the experiences of a French girl in Chongqing," Jiaxin Chen reminisced. This French documentary unexpectedly took off. It not only sparked his aspiration to direct but also paved the way for him to collaborate with the Chongqing Tourism Bureau. From there, his directorial journey officially began.
Today, Jiaxin Chen is the founder of OurFilm and one of the 14 directors from China's southwest region selected through a special program by the "University of Southern California School of Cinematic Arts." His portfolio has grown from tourism promos to commercial ads, spanning real estate, automobiles, and consumer goods, bringing a vibrant and diverse world to life through his camera lens.
"Listening to professional advice isn't something all clients can commit to. Even fewer are willing to invest for the sake of quality, but HDBJ has managed to do so," Jiaxin Chen reflected on his filming experience at HDBJ. "It's rare in China to find an institution that fosters a relatively liberal environment, respects the creator's vision, and encourages a diverse range of perspectives. I believe this is likely connected to the educational philosophy of HDBJ."
At HDBJ, Jiaxin Chen experienced an unparalleled sense of creative liberty and backing. The shared values between them facilitated a smoother collaboration, enabling him to unleash his creativity and capture ephemeral inspirations and viewpoints, which he then translated into compelling narratives on screen.
In this environment, he transcends the role of a director to become an explorer, using his lens to seize every distinct angle and narrative.
For Jiaxin Chen, the most challenging aspect of taking on a project is not just capturing its surface appearance. "It's about more than filming students in class; it's about showcasing the potential and possibilities that students can achieve by being here." This approach to creating an imaginative and cinematic atmosphere allowed him to move beyond textbook filming methods and delve into the heart of campus life.
"It feels like I've returned to USC, and this isn't something that can be achieved with mere set design; it's about capturing an atmosphere," Jiaxin Chen said, as he and his team sought to capture as much scenery as possible. "We use wide shots for many of our scenes, aiming to capture more of the landscape without wanting to miss out on any of it."
In a marathon 29-hour shoot with 62 cast members, 19 location changes, and the meticulous setup of lighting and venues, as well as catering and prop management, only a team that operates with such "seamless" coordination could satisfy the every demand of a director known for his attention to detail and pursuit of perfection. His most profound impression of all the faculty and staff at HDBJ is their "professionalism."
The students' quick grasp of their roles also made the filming process more relaxed. "They can quickly get into character, and even with complex choreography, they adapt swiftly, as if they were professional actors. So, I began to hold them to the standards of superstars," he said with a grin. The film crew made numerous adjustments to angles and lighting, and the students patiently cooperated without complaint.
"Professor, let's hold on a bit longer, our school has plenty of planes passing by!" From Lydia Shao to Carrie Ye , when it comes to deciding between moving to another set or striving for a more compelling shot, they opt for the more inventive challenge. "Thank goodness we're located under a flight path!" the students jest.
The instant the lighting technician turned the lab and the air dome into a futuristic scene with his mastery of light and shadow, students gathered at the doorway, craning their necks to witness the director's "magic." "It's ARRI! Our school is incredibly cool, isn't it?" The awestruck remarks of the students reached Jiaxin Chen's ears, and with a smile, he looked at the children, envisioning that perhaps the next generation of "directors" might emerge from among them in the years to come.
*ARRI, the leading global manufacturer of professional cinematography equipment since 1917, has a significant presence in the film industry. In the 2023 Oscars, four out of five films nominated for Best Cinematography and six out of ten for Best Picture were shot using ARRI cameras.
What does it take to become a director?
A director must grasp the logic of storytelling, understand camera angles, manage rhythm and editing, be accountable for the final cut, develop a unique style, possess a vast knowledge, and create a piece that represents both their vision and the spirit of the times, so the world can see their work.
Perhaps this is the essence of a director: they use the camera to narrate stories, reveal the true colors behind the light and shadow, and immerse you in the experience to the point where you can hear the roar of an airplane through the screen. It's also about ensuring the perfect lighting and composition, making the entire crew wait in the chilly Beijing autumn mornings, and going to great lengths to capture a single shot from hundreds of different angles.
"Striving for excellence is about not settling! A director must go through challenges," Jiaxin Chen encourages every student with dreams of directing with his own passion and determination. He is convinced that only through relentless pursuit and a refusal to compromise can we create works of genuine value.
First, always aim to learn from the best!
Second, never settle when it comes to visual quality!
Third, if you have the opportunity, join large production teams and observe their methods. Intern in Hollywood to absorb aesthetics, camera language, logic, and hands-on experience.
These are the heartfelt recommendations Jiaxin Chen offers to any student aspiring to be a director.
"Everyone can direct for a minute." The pursuit of perfection is a basic trait for those chasing the dream of directing. "Creative persistence, always considering the audience's perspective, and ultimately, it's all about the audience," he further explained.
Observing these students filled with aspirations, Jiaxin Chen humbly refers to himself as the one who captures truth through the lens, while it is these students who tell the stories and the nurturing campus atmosphere that cultivates their dreams.
His journey to becoming a director was paved by the University of Southern California, and he believes that more students will follow their dreams from HDBJ in the future.
Students, remember this: today's scene may be wrapped, but in the grand play of life, you are not only the shining star but also the director of your own story. May you plant and harvest your own destiny.
On November 9, 2024, the promotional film capturing the daily cycle of HDBJ School will have its global premiere at the first open day event for the middle school.
That day will surely be a fine one, perfect for meeting and even better for getting to know each other.
Dear friends, if these scenes and musings from HDBJ have instilled in you a sense of hope and aspiration, then our efforts are worthwhile, bringing meaning to life.
Of course, if you enjoy it, feel free to share it.
陈导（右二）与团队在赫德片场
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